Most organizations launch a major gift campaign knowing exactly who should give — and very little about how to reach them. Campaign Kick-Start transforms your prospect list into an actionable intelligence platform, and gives your team the tools and coaching to use it.
Up to 100 research-backed profiles on your top major gift prospects — wealth indicators, philanthropic history, board affiliations, and a recommended ask range. Every prospect ships in two formats: The Brief for your development team, and The Caller Card for the board member walking into the room.
Outreach templates, cultivation sequences, and objection-handling language built around your specific donor segments — not generic advice. Reviewed against the Donation Equation's six elements and delivered in week 10.
Four 60-minute sessions with Brian across the 90-day arc — prospect prioritization, cultivation conversation practice, ask preparation for your top five, and a final debrief on early results. The intelligence is only as good as the ask behind it.
These samples show both deliverables. The Brief gives your development team the full picture — capacity, history, and cultivation strategy. The Caller Card strips it down to what the board member needs in the room. Names and details are illustrative — actual profiles are built from verified research on your real prospects.
A lifelong alumna and board trustee with $3.2M in career giving and a $5M naming opportunity on the table. Capacity analysis, campaign readiness, and cultivation strategy.
A mission-aligned member giving $75K annually elsewhere — and $2,500 here. This profile shows the gap between capacity and current giving, and exactly how to close it.
A board member, foster parent, and pro-bono veterinarian who has never been asked at the right level. Relationship depth, wealth data, and a named-opportunity ask.
Campaign Kick-Start is priced based on your organization’s size, prospect list complexity, and geographic scope. We’ll build a custom proposal after a short conversation.
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